Huffington Post has the story:
WELLINGTON, New Zealand -- New Zealand's national airline has adopted a cheeky way to encourage passengers to watch its in-flight safety video: The cabin crew's uniforms are nothing but body paint.
The "Bare Essentials of Safety," screening in the cabins of planes flying Air New Zealand's main domestic routes, has gone viral online. It had 1.2 million YouTube views by Friday, four days after it was launched.
In the video, three cabin staff and a pilot, all in full body paint applied to look like their uniforms, talk viewers through the aircraft's safety procedures.